# Pricing — Apptent

Last updated: 2026-05-31  
Currency: USD (monthly unless noted)  
Value metric: tracked website sessions per month

## Capability by plan

| Capability | Free | Growth | Scale | Business |
|------------|:----:|:------:|:-----:|:--------:|
| JavaScript embed (Intel + forms) | Yes | Yes | Yes | Multi-site |
| Enrichment webhook (BYO) | — | Yes | Yes | Yes |
| Behavior-aware AI chat (embed) | — | — | Yes | Yes |
| Slack integration | — | — | Yes | Yes |

## Free

- Price: $0 / forever
- Sessions: 1,000 tracked sessions / month
- Embed: Single-site (Intel tracking + lead forms)
- Intent: Basic scoring & visitor timelines
- Retention: 14 days
- Sign up: https://www.apptent.pl/register

## Growth

- Price: $79 / month (annual billing saves 20%)
- Sessions: 8,000 tracked sessions / month
- Embed: Single-site (Intel + lead forms)
- Intent: Full scoring & site insights
- Enrichment: Inbound webhook (bring your own stack)
- Retention: 30 days
- Sign up: https://www.apptent.pl/register

## Scale

- Price: $199 / month (annual billing saves 20%)
- Sessions: 40,000 tracked sessions / month
- Includes: Everything in Growth
- AI chat: Behavior-aware widget via same embed
- Slack: Hot-lead, new lead, and enrichment-complete alerts
- Retention: 90 days + AI insights narratives
- Trial: 14-day trial available
- Sign up: https://www.apptent.pl/register

## Business

- Price: Custom — contact via https://www.apptent.pl/register
- Sessions: 150,000+ tracked sessions / month (custom)
- Embed: Multiple sites & unlimited allowed origins
- AI chat + Slack: Custom intent thresholds and onboarding
- Also: Export webhooks, SLA, dedicated onboarding
- Billing: Annual contracts typical

## Notes

- Enrichment is optional for tracking; connect your inbound webhook when you need firmographics.
- AI chat and Slack require Scale or Business on this pricing grid (marketing plans; verify in product before enforcing).
- Dashboard included on all plans at /dashboard (Intel, Chatbot, Settings, embed tokens).
- Full marketing pricing page: https://www.apptent.pl/pricing